Job: Digital & Content Marketing Specialist Under Armour (M/F)

OBERALP Deutschland GmbH

Bolzano, IT Vollzeit Keine Angabe

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Digital & Content Marketing Specialist Under Armour (M/F)

Über uns

The Oberalp Group is a management-driven family business—a house of brands that creates high-quality technical mountaineering products. We have six own brands—Salewa, Dynafit, Pomoca, Wild Country, Evolv, and LaMunt—and a team of more than 1,000 employees in 11 countries worldwide.

Aufgaben

  • Plan, execute, and optimize digital marketing campaigns and projects across paid media (such as Google, TikTok, Meta, and other relevant digital channels) and email newsletters
  • Responsible for obtaining and managing all relevant seasonal content from the brand
  • Collaborate closely with marketing and sales team to support product launches, store openings and seasonal campaigns and to ensure alignment and a coherent look&feel of the brand’s digital presentation
  • Coordination of external agencies and internal stakeholders to ensure timely development and delivery of high-quality digital content
  • Preparation of reporting decks and artwork filesadhering to Under Armour’s guidelines
  • Monitor trends to strenghten digital strategy
  • Prepare artwork files, digital content (banner, ads etc.) adhering to Under Armour’s guidelines

Profil

  • Bachelor’s degree in Marketing, Communications, Business, or a related field
  • 2+ years of experience in digital marketing, preferably in the sporting goods/fashion/marketing industry
  • Hands-on experience social media platforms and email marketing
  • Good understanding of digital marketing metrics and performance optimization
  • Excellent written and verbal communication skills
  • Solid understanding and passion for sport business
  • Very good English skills
  • Proficiency in Figma and/or Canva; familiarity with InDesign for quick-turn marketing visuals and assets